Apex Sportswear began in a spare bedroom with a clear objective: to disrupt the sportswear industry by providing teams with gear as unique as they are. Apex Sportswear designs kits that truly reflect each club’s DNA and challenge traditional sportswear design.
Word quickly spread of Apex Sportswear’s attention to detail and commitment to excellence. The small business soon gained over 220,000 followers on social media and was inundated with requests from teams and businesses across New Zealand.
Services Provided
Branding | Brand Positioning | Shopify Design & Development | SEO | User Mapping | Copywriting | UX/UI | Design | Product Design
About the Project
We've played an exciting role in Apex Sportswear's journey, helping design and build their Shopify store and by designing sportswear and products that embodies their mission of revolutionising the industry.
Our focus has been on creating a user-friendly Shopify platform optimised for conversion with a key focus on emphasising their leading sublimation and design abilities.
We’ve also had the privilege of designing bespoke sportswear collections that challenge conventions and capture the essence of each club's identity.
We have also helped Apex Sportswear design and develop its V3 Grip Socks. These socks help athletes gain an edge on their opponents by eliminating slippage, increasing acceleration, and providing ultimate comfort.
